February 25, 2019
Why the Oscars “Shallow” Duet was a Brilliant Marketing Move
In “A Star is Born” Bradley Cooper and Lady Gaga unite, bringing their raw talent…
Blog
February 22, 2019
How AI is Changing the Face of Marketing
Artificial Intelligence (AI) is a hot-button topic across all industries. While some marketers may be…
February 12, 2019
Thinking Critically with Davis Mallory
Music is a notoriously tough business. There are so many talented musicians out that it’s…
February 5, 2019
Why it’s Important to Monitor Trending Topics
In this incredibly fast-paced digital landscape, keeping up with trends is essential to a company’s…
January 30, 2019
How to Choose a Media Monitoring Service
Like any technology investment, making a decision about which media monitoring or earned media measurement…
January 22, 2019
Thinking Critically with Ann Handley
As a writer, digital marketing pioneer and WSJ bestselling author, Ann Handley hardly needs an…
January 17, 2019
The Introvert’s Guide to Public Speaking
Public speaking is tough, but for introverts, it’s even tougher. Jeanne Salvatore, President of JMS…
January 15, 2019
How to Build Effective Backlinks Using Images
SEO is a complex process where backlinks are key. According to an article in Backlinko,…
January 9, 2019
Top Marketing Trends for 2019
In a world ruled by technology, simply being aware of marketing trends is not enough.…
January 8, 2019
7 Ways to Create a Unique PR Strategy
A lot of businesses are still under the impression that PR is as simple as…
January 3, 2019
Thinking Critically with Richard Bistrong
From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery…
December 20, 2018
What We Can Learn from the Gen Z Generation
For the past few years, marketers and PR pros have attempted to target Millennials as…
December 10, 2018
Is Your Brand Ready to Use Gamified Ads?
Remember your first friend request on Facebook back in the 2000s? How about the time…
December 10, 2018
Your End-of-Year PR Checklist
The end of the year for any PR pro can be overwhelming, but it’s also…
December 3, 2018
10 SEO Strategies for 2019
Using SEO to court Google’s algorithm should be at the top of the list for…
