Being on top of media trends is at PR's core. Whether you’re a Fortune 500…
Jolie ShapiroSeptember 19, 2018
Blog
As PR pros know, their industry is changing. With continuous advancements in technology, increasing emphasis…
Jolie ShapiroSeptember 13, 2018
PRSA’s 2018 International Conference, taking place next month in Austin, TX is an event PR…
Jolie ShapiroSeptember 9, 2018
In today's digital world, some professionals perceive the concept of in-person networking as antiquated. With…
Jolie ShapiroSeptember 6, 2018
It’s clear that LinkedIn is an incredible resource for finding your next job, but what…
Jolie ShapiroSeptember 3, 2018
Trying to understand the way people think is the crux of how PR pros build…
Jolie ShapiroAugust 30, 2018
In today’s digital world, online reviews can make or break your business. From Google to…
Jolie ShapiroAugust 21, 2018
Late nights, a huge workload and tight deadlines. Who has the time to sift through…
Jolie ShapiroAugust 17, 2018
There is a big difference between “insta-famous” and being famous. Even if your Instagram account…
Jolie ShapiroAugust 12, 2018
In the PR world, connections are crucial. And what better place to make those connections…
Jolie ShapiroAugust 5, 2018
The impact of technology on public relations is accelerating. As such, PR pros must determine…
Jolie ShapiroAugust 2, 2018
Companies tend to emphasize PR when they’re launching their brand, unveiling a new product or…
Jolie ShapiroJuly 25, 2018
As a PR pro, one of the most important tools in getting your message across…
Jolie ShapiroJuly 20, 2018
