Advertising Is Your Brand Ready to Use Gamified Ads? Remember your first friend request on Facebook back in the 2000s? How about the time…Jolie ShapiroDecember 10, 2018
Public Relations Your End-of-Year PR Checklist The end of the year for any PR pro can be overwhelming, but it’s also…Jolie ShapiroDecember 10, 2018
Marketing 10 SEO Strategies for 2019 Using SEO to court Google’s algorithm should be at the top of the list for…Jolie ShapiroDecember 3, 2018
Marketing 2019 Marketing Strategies for Small Business Owners Strategic, thoughtful marketing helps you achieve your business goals, such as increasing your brand’s awareness…Jolie ShapiroDecember 3, 2018
Marketing Top Marketing Data and Analytics Trends for 2019 They took some time to catch up to other lines of business, but marketing departments…Eric LebowitzNovember 30, 2018
Social Media 6 Reasons to Use Influencer Marketing Using an influencer to boost awareness of a product or service has been part of…Jolie ShapiroNovember 27, 2018
Interviews Thinking Critically with Sarah Evans In the PR business for over 12 years, Sarah Evans began her career as a…Jolie ShapiroNovember 19, 2018
Public Relations 5 PR Trends to Watch out for in 2019 This year marked further evolution in PR and marketing, as data-driven insights became even more…Jolie ShapiroNovember 9, 2018
Public Relations 6 Blogs Every PR Pro Should Read Blogs are an effective way for PR and marketing pros to get information quickly and…Jolie ShapiroNovember 9, 2018
Social Media 8 Great Ways to Tell Your Brand’s Story on Social Media Your brand’s story is perhaps one of the greatest opportunities to connect with your customers,…Jolie ShapiroNovember 7, 2018
Advertising 5 Political Ads We Can Learn From Nearly 230 years ago in 1789, American citizens first exercised their right to vote in…Jolie ShapiroNovember 5, 2018
Public Relations Why Lebron James is a PR Superstar Over the years, sports fans have seen many athletes who have garnered intense media coverage…Eric LebowitzOctober 30, 2018
Advertising 5 Scariest Halloween Campaigns of the Past Decade With thousands of brands competing against each other to win over customers, event-based campaigns are…Jolie ShapiroOctober 28, 2018
Interviews Thinking Critically with Sam Zises Agency life can be tough, but earned Media’s CEO Sam Zises has got it down…Jolie ShapiroOctober 28, 2018
Public Relations Coming Out on Top of a PR Crisis Domino’s. Houston Rockets. BP. What do all of these brands have in common? They have…Jolie ShapiroOctober 22, 2018