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Critical Mention partners with IBM to Deliver a Mobile First Media Intelligence Service to more than 5000 Credentialed Journalists at the Detroit Auto Show

By December 7, 2015Press Releases

IBM & Critical Mention integrating service into the North American International Auto Show (NAIAS) Media Portal

Originally announced on PRNewswire, Nov. 6, 2015 http://www.prnewswire.com/news-releases/online-media-registration-opens-for-2016-north-american-international-auto-show-300173941.html

Critical Mention, the leader in real-time media intelligence and analytics, subscribed to by thousands of public relations, marketing and policy professionals will release its Mobile First platform to all credentialed Journalists at the Detroit Auto Show.

The service will be available for 1 month to all registered NAIAS journalists and will be accessible through the NAIAS Media portal as well as through a direct log-in at Critical Mention.

The NAIAS has a keen interest in empowering the entire body of journalists covering the Detroit Auto Show with access to real-time news from TV, Radio, Online News, Social blogs. “In addition to providing journalists instant access to live coverage of all 44 unveilings across all mediums,” said JJ Pullaro, VP of Product at Critical Mention, “journalists can perform real-time searches to find up to the minute coverage on literally any news from millions of sources worldwide”.

The service also includes Critical Mention Analytics, allowing journalists to immediately export visualizations like charts and graphs for use in their articles. Over the past year, Critical Mention Analytics has appeared across online news publications, social media, and live news broadcasts. These features provide innovative data storytelling to journalists with global news trends.

With Critical Mention, journalists can now be aware of all news published up to the second prior to going to print with their own article. They can also search across all mediums to see where their story is getting picked up or where they are being quoted.

Critical Mention has been at the heart of the news ecosystem for more than 10 years – enabling media professionals with immediate access to what’s being said about them. “With our comprehensive services established in the Public relations, marketing and communications sector, it makes sense to offer Critical Mention to the full news media ecosystem – now including the journalists.” said Critical Mention CEO, Sean Morgan.

About Critical Mention
Critical Mention is the leading global media intelligence platform combining real-time broadcast, online and social media coverage with advanced analytics. Founded in 2002 in New York City, Critical Mention is a unit of privately held Critical Media, the leading broadcast intelligence and Services Company. For more information, visit http://www.criticalmention.com or Follow us on Twitter @CriticalMention

For further information contact Dane Wiseman, Dir. Marketing – Critical Mention 646-218-9442 or email dwiseman@criticalmention.com

About the North American International Auto Show
Now in its 28th year as an international event, the NAIAS is among the most prestigious auto shows in the world, providing unparalleled access to the automotive products, people and ideas that matter most – up close and in one place. Administered by Executive Director Rod Alberts, the NAIAS is one of the largest media events in North America, and the only auto show in the United States to earn an annual distinguished sanction of the Organisation Internationale des Constructeurs d’Automobiles, the Paris-based alliance of automotive trade associations and manufacturers from around the world. For more information, visit naias.com.

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